Niche index
App Store niches worth a look
Terms where Apple reports high search demand and no single company holds more than three of the top 10. Thinnest fields first. That makes a term worth a look, not open — each one’s own page says whether its top 10 is thin or already established. No invented score: every number here is one you can check on the App Store.
Have a specific app idea in mind?
Assess your idea’s App Store search opportunity with Apple-reported demand and observed competition.
- GamesHigh demandLightest thirdcollege football16.7K median ratings·2 charting·9 companies
Smallest in the top 5: 13,509 ratings at #2 (Retro Bowl College)
Top apps:
EA College Football Mobile 27
Retro Bowl College
Superfan: College Football - GamesHigh demandword search138.8K median ratings·2 charting·9 companies
Smallest in the top 5: 22,944 ratings at #2 (WordsSoup - Word Search Puzzle)
Top apps:
Word Search Explorer®
WordsSoup - Word Search Puzzle
Word Search Pro‧ - GamesHigh demandcoloring games273.9K median ratings·3 charting·9 companies
Smallest in the top 5: 7,377 ratings at #4 (Coloring Games: Painting, Glow)
Top apps:
Coloring Games for Kids 2-6!
Color by Number:Coloring Games
Happy Color® – Coloring Games - GamesHigh demandgames for kids337.5K median ratings·4 charting·8 companies
Smallest in the top 5: 105,401 ratings at #2 (Girls Nail Salon - Kids Games)
Top apps:
Bluey: Let's Play!
Girls Nail Salon - Kids Games
Minion Rush: Running game - GamesHigh demand10 different developersblock puzzle349.6K median ratings·2 charting·10 companies
Smallest in the top 5: 269,812 ratings at #3 (Block Out! - Color Sort Puzzle)
Top apps:
Block Puzzle - Brain Test Game
Wood Block Puzzle Games
Block Out! - Color Sort Puzzle - GamesHigh demand10 different developerspuzzle games387.1K median ratings·1 charting·10 companies
Smallest in the top 5: 36,272 ratings at #5 (Word Search Pro‧)
Top apps:
Jigsaw Puzzles - Puzzle Games
Offline Games - No Wifi Games
Brain Test: Tricky Puzzles
A term dropping off this list is not “solved” — a company entering with 4 or more of the top 10, or demand falling out of the top two bands, moves it below the bar. Nothing here predicts which comes next.